Sourcing this week

Carter's 5-pack · $15⁹⁹Momcozy M5 2-pack · $109⁹⁹Nike Kids Air Max · $39⁹⁹Polo RL Kids · $24⁹⁹OshKosh overalls · $17⁹⁹

Vol. XIXThe journal

Notes from the outlet, written by Dammy.

Sourcing tips, pricing deep-dives, and business notes for boutique owners. Real numbers from real weeks at Marshalls, Target, Nike, Carter’s, and the outlets.

How to Start a Baby Boutique in Lagos with US Products

10 min

For boutiques

How to Start a Baby Boutique in Lagos with US Products

How to start a baby boutique in Lagos selling US products — from ₦500K startup costs to locations, margins, and Instagram marketing that actually works.

Apr 7, 2026Read

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